...Now that you've read it and have that online portfolio, some things to keep in mind (recruiters and hiring managers, feel free to add some comments):
- No downloading required, please! Your work needs to be viewable without having to download individual images of each sample. If you are guilty of having this kind of site, you have just given the very busy Creative Director an excuse to check out the next person's book instead.
- How do we know you can write if we can't read the text? Copywriters, please! We never expect that you have a gorgeous, flashy, hi-tech site. (Though if you use one of the sites I mentioned in TFTD #2, you'll have a nice looking one!) We simply expect the text within samples to be a legible size. Often when we are able to zoom in on the image, the text blurs. Since getting a hold of good sample files isn't always easy, this may be one of those times when sending a follow-up pdf "mini-book" is required. In that case, please have everything in one document, compressed or low-res, and if the text is too small to read, have the copy you wrote in a call-out boxes so we can read it. (Oh, that mini-book document you're sending should have your resume as the last page, a cover sheet with name, title and contact info as the front page.)
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Thanks for the tip for copywriters. I've been working on my website and some of the copy is difficult to read. I'm considering writing it out and putting it under the ad.
ReplyDeleteI'm so glad to hear you're going the extra step to make the copy legible - it will pay off greatly! (Besides, you worked too hard on it not to have it enjoyed by more people.)
ReplyDeleteThank you for taking the time to let me know!